Libourne, May 16, 2017 – Consumer demand is having significant impact on the way that poultry is produced. Up to 40% of broilers are now reared for 8-9 weeks, as producers respond to evolving consumer demand for more taste from ethically reared birds or new cooked lifestyle products.

Ceva was recently granted new claims in Europe to use Cevac Ibird^® & Cevac Mass L in combination, the first programme of its kind, which offers 9 weeks duration of immunity.

Combined vaccination will also simplify programmes for layer pullets with less revaccination required during rearing. Safe repeated use during laying period claim of Cevac IBird^® is matching to practice to vaccinate layers in lay, in order to lower drop in egg production & improve eggshell quality.

A further benefit is that this new generation of vaccines reduces the virus load in the trachea. A unique claim that underpins Ceva’s central Vaccinology message, Dr. Pascal Paulet, Head of Poultry marketing commented:

“Achieving simple disease protection through vaccination is no longer enough, the new standard means that today’s vaccines must also be capable of reducing overall disease pressure by minimising circulation of field viruses.”

  
  
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